Brand Identity System for Black Star Summit

About the Brand

Black Star Summit is an event that brings stakeholders of industries in Ghana to deliberate and collaborate to help Made in Ghana business thrive.

Stylescape

We curated photos, textures, typography, products, texts and colors that represented the brand based on the client information provided

Design Process_

The design explored incorporating Ghanaian symbolism into the logo by exploring significant landmarks.

Exploration

With some exploration, the Black Star Square per its name and significance seemed to be appropriate for the logo.  

Concept

The concept merged a star and the Black Star Square architecture to produce a unique icon for the brand